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Nursing: Community

This course guide is to address the needs of the Nursing 4660 course, particularly in regards to their community health assessment assignment.

Market Segrments Glossary

Market segments are a way of grouping people based on similarities. One market segment might be under 40, no children, living on the east coast. Another would be retirees with no dependents living on a southern coast. Simply Analytics is a business tool at heart, so think of it from a business point of view: who wants to buy your product? That's how people are grouped into market segments.

Segments in Corpus Christi that make up more than 1% of the population:

  • Expanding Horizons (24.5%)
  • Fast Track Couples (13.77%)
  • Striving Single Scene (10.16%)
  • Rooted Flower Power (4.3%)
  • Every Day Moderates (3.24%)
  • Generational Soup (3.08%)
  • No Place Like Home (2.54%)
  • Full Steam Ahead (1.89%)
  • Wired for Success (1.81%)
  • Dare to Dream (1.62%)
  • Humble Beginnings (1.51%)
  • Family Troopers (1.49%)
  • Bohemian Groove (1.15%)